A Pokémon Center pop-up store is set to come to London, and the store will feature an exclusive London based stuff Pikachu.

Pokémon Centers are stores that exclusively sell Pokémon products, primary stuff animal versions of popular Pokémon. The establishments get named after the Pokémon Centers from the video games, which are buildings where you can take your Pokémon to get healed. There are only a handful of Pokémon Center stores in the world, with the most notorious being the one in Japan.

As a promotion for the upcoming Pokémon Sword and Shield, the Pokémon Company announced they were going to release a Pokémon Center pop-up store in Westfield London, Shepherd’s Bush. This pop-up store will include exclusive products, including a London based Pikachu stuff animal.

A Pikachu based in London has appeared in multiple official images promoting the Pokémon Center in London. This London Pikachu is dressed up as a classical London Gentleman. He wears a bowler hat and a cute little business suit. He also carries an umbrella with a Psyduck shaped handle. He isn’t wearing pants, though.

Bringing charm, sophistication and shockingly good looks… It’s our new favourite gentleman, London City Pikachu! ?

Available exclusively at #PokemonCenterLondon! https://t.co/3dAkFiTHdI pic.twitter.com/94cTq05HLO

— Pokémon UK (@PokemonNewsUK) September 30, 2019

London Pikachu has been featured so heavily in promotional images. It isn’t too surprising the Pokémon Company will sell a stuffed version of him exclusively in the London Store.

The London Pokémon Center will also have a playable demo for Sword and Shield. The demo will be at the Sword and Shield specific area. Access to the area will be limited, so it is best to get there early.

The Pokémon Center pop-up store in London will be available starting Friday, Oct. 18. Last day will be on Friday, Nov. 15.