Banking on the metaverse hype in the coming years, tech companies are developing interactive, virtual worlds for users. We recently saw Krafton partner with Naver Z to develop its NFT Metaverse platform, which will presumably host its own blockchain-based games. Now, Epic Games, the developers behind the uber-popular BR title Fortnite, has joined hands with The Lego Group to develop “an immersive, creatively inspiring and engaging digital experience for kids of all ages to enjoy together.” Take a look at the details below.

Epic Games recently shared an official blog post on its forum to announce the long-term partnership with the Lego Group. Although the company did not provide much detail about its metaverse project, it shared both companies’ vision of a family-friendly digital space for kids that will “empower them to become confident creators and deliver amazing play opportunities” while being in a positive and safe virtual environment.

  • Protect children’s right to play by making safety and wellbeing a priority.Safeguard children’s privacy by putting their best interests first.Empower children and adults with tools that give them control over their digital experience.

With this initiative, Epic and Lego will compete with the popular online platform Roblox, which also offers a similar virtual world where kids can hang out and play mini-games. However, with Epic and Lego’s experience, we can expect an improved virtual platform than the existing ones in the market.